Street’s authority rests on running the practice at scale, not on original research. He arrived at ghSMART with an MBA from Harvard Business School and a BS from Rice University [1], already tested as a consultant at Bain & Company, then EVP of sales and marketing at the Atlanta software company EzGov [1], where he also served as EVP of corporate development and strategy [2]. At ghSMART (Geoff Smart’s leadership advisory firm), he served as the firm’s first Managing Partner for 12 years, from 2009 to 2021, a stretch in which the firm grew tenfold and was recognized by Forbes as one of America’s best consulting firms and by Vault as its top boutique [1]. That is an operator’s credential: he ran the business that applied the hiring method to real clients, at scale, for 12 years, rather than only writing about it.
The Scorecard framework itself, what Management Craft presents as The MOC, is more Geoff Smart’s research program than Street’s. The underlying research, interviews with more than 20 billionaires and 60 CEOs, plus a University of Chicago study of 300 more, sits under Smart’s name [3].
What Street co-owns is the book that made the method legible and portable: Who: The A Method for Hiring (2008), which he co-wrote with Smart and which became a New York Times, Wall Street Journal, BusinessWeek, USA Today, and Publishers Weekly bestseller [2], plus a second bestseller, Power Score (2015), a Wall Street Journal bestseller [2]. His word carries real weight on operationalizing a hiring method across a growing advisory business; less on where the underlying research originated. He is a senior advisor at the firm he helped lead for 12 years [1].